CES® 2024 opened today showing it is the venue to set the agenda for the year ahead in technology, business and entertainment, even powering a surge in global awareness as companies began debuting innovative technologies.
CES, the world’s most powerful tech platform, welcomed more than 4000 exhibiting companies from across the globe to share their innovations and partnerships in artificial intelligence, sustainability, and other fields that are tackling big global challenges. Up to 130,000 attendees and media will see the stories of these companies. They include a record-breaking number of startups in Eureka Park® , the home of breakthrough technology, demonstrating that anyone can scale an idea that will change the world.

Media coverage of CES 2024 exhibitors has already exploded. Before the show even began, the most discussed topics were artificial intelligence, entertainment and office hardware, plus gaming and e-sports. Brands are leveraging the power of CES to go viral, with advances in display technology, smart home and assistive tech, plus unexpected partnerships and solutions for enterprise.

“At CES 2024, we’re thrilled to bring together exhibitors, attendees and media to display and dream up the technology of tomorrow, and the innovations that are solving today’s greatest challenges,” said Gary Shapiro, president and CEO, Consumer Technology Association®  (CTA). “CES is where business and policy converge, and there’s no place like it for building B2B and B2C connections.”

Attendees from across the globe travel to CES to do business efficiently and discover what’s next in tech. During CTA’s State of the Industry Address on Tuesday morning, Shapiro recognized the 100th anniversary of CTA, owner and producer of CES, and underscored the importance of technology that can enhance human capabilities to address issues like access to clean air and water, food, healthcare and technology. Kinsey Fabrizio, CTA Sr. VP, CES and membership, joined Shapiro on stage to provide updates on trends and sessions at the show.